Google Local Services Ads for Contractors & Home Service Businesses

Your competitors are getting your calls.

While you are chasing shared leads, they have Google sending homeowners directly to their phone. We fix that in 30 days.

If we cannot find a clear opportunity in your market in 15 minutes, we will tell you that upfront.

Pristine Landscaping, Medina OH: $2,500 in ad spend. $250,000 in new projects. 30 days.  Verify ➤

Real Client from Medina, Ohio

From chasing leads to $250K in 30 days

Justin runs Pristine Landscaping. Good reviews, solid crew, great work. But he was still chasing shared Angi leads and racing four other contractors to call back the same homeowner. We set up his Google Local Services Ads and within 7 days his phone started ringing with direct calls from homeowners ready to book. Nobody else got those calls.

$2,500
Total ad spend
$250K
New projects booked
30 days
To get there
What Doing Nothing Is Costing You Right Now

Every day you wait, a competitor takes calls that should be yours.

Google LSAs are live in your market right now. If you are not running them, someone in your trade is. Here is exactly what that costs you.

4-5

Contractors split every Angi lead you are paying for

The homeowner calls the first person who picks up. That is rarely you. You pay whether you win the job or not.

$0

You pay on LSAs unless a real customer actually calls you

Not per click. Not per impression. Only when a homeowner in your area searches, sees your Google Guaranteed badge, and calls you directly. Nobody else got that call.

30

Days until your phone starts ringing if you start today

Most clients are live and getting direct calls within 30 days. Every month you wait is another month your competitor is taking calls in your market that should be yours.

We take one contractor per trade per market.

Once a roofer, landscaper, or HVAC company in your city claims their spot with us, that spot is closed. Your competitor could be on this page right now.

How It Works

How we get your phone ringing in 30 days

1

We verify your business with Google

Google runs a background check, confirms your license and insurance, and grants you the Google Guaranteed badge. We handle every step. No hold music with Google support.

2

Your business appears above every ad and every result

When a homeowner searches for your trade in your city, your name appears at the very top of Google before any ads or organic results with the Google Guaranteed badge they trust.

3

They call you directly. You pay only for that call.

No shared leads. No racing competitors. A direct call from a homeowner ready to book. You pay Google only when a real customer in your area calls. Typical cost: $20 to $80 per call.

Step 1 of 2 — Check Your Market

Is your spot still open?

We take one contractor per trade per market. Tell us your trade and city and we will check live on the call.

We take one contractor per trade per market. Once your trade is claimed in your city, that spot is closed.

15 minutes  ·  We show you your market live  ·  You decide if it makes sense

Rather just call?

📞 312.344.3464

Your area is still open. Pick a time below before someone else in your market does.

Or skip the calendar and call us directly

📞 312.344.3464
Common Questions

What contractors ask before signing up

How is this different from Angi or HomeAdvisor?
Angi sells the same lead to four or five contractors at once. You race to call back the same homeowner and lose most of the time. With Google Local Services Ads a homeowner searches Google, sees your name at the top with the Google Guaranteed badge, and calls you directly. Nobody else got that call. You pay only when it rings.
How fast will I start getting calls?
Most clients start getting calls within 7 to 30 days. The timeline depends on Google verification, which includes a background check and license confirmation. 5for5 handles every step of this. You do not sit on hold with Google support. We built this system from the inside at Google and know exactly how to move it fast.
What does a call actually cost?
Typically $20 to $80 per qualified call depending on your trade and market. A roofer paying $60 for a call that turns into a $10,000 job does not lose sleep over that number. We track your real cost per booked job every month so you always know your return.
Why 5for5 and not another agency?
Ken Waks, co-founder of 5for5, helped build Local Services Ads from the inside at Google. Alice Trellakis ran paid campaigns at scale inside Meta. We built these systems. We do not just manage them. We also take only one contractor per trade per market so your direct competitors cannot hire us.
Am I locked into a contract?
No. Month to month. Cancel anytime. We would rather earn your business every month than lock you into paperwork.